The first shot of this teaser trailer is immediately eye-catching. Even for those who are not fans of the show, this figure creeping towards the camera dressed in black latex raises a number of questions that a viewer might want to be answered. The lighting is low key and for the time being, the only sound is a crackly unidentifiable non-diegetic noise. The shot doesn't last long before it is followed by a very fast shot of a head shaking vigorously. Although the editing is fast-paced, the speed of the action on screen changes, and this variation makes the trailer that much more interesting. The majority of the shots are monochrome and this gives the trailer a particular gothic, grungy aesthetic.
A loud beat signifies the beginning of the non-diegetic music and is familiar to fans of American Horror Story. The shot on screen when this occurs is a close-up of some eyes that are distorted with an effect similar to a mirror being bent.
Throughout this trailer, some similar shots are repeated over and over again, which is a technique often used in teaser trailers, to tease the audience. Some shots I really like are the close ups of Lady Gaga when she's dressed as a sort of puppet or doll. It has the appearance of a type of photo shoot- the background is completely white which contrasts Lady Gaga's body which is grey and shadowy and over-exposed. In this montage of three shots, the first and last depict slow, creepy movement while the middle shot is of her body shaking. From what we can see, it seems that this technique of altering shots is used to create a sense of not being in control.
The overall effect of this trailer is very twisted and grotesque which makes you feel uncomfortable as it is intended to.
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